Training on Using Social Media for Marketing Products and Services

Authors

  • Eko Sudarso Universitas Pamulang Author
  • Abadia Gusti Mahardika Universitas Pamulang Author
  • Raihan Hidayat Universitas Pamulang Author
  • Muhamad Rizky Rivaldo Universitas Pamulang Author

Keywords:

Utilization, Social Media, Training, Marketing, Community Service

Abstract

Training on the use of social media for marketing products and services aims to provide students with understanding and skills in utilizing social media platforms as a tool to promote their products and services effectively. In today's digital era, social media has become a very potential means of reaching a wider audience at a relatively low cost.This training covers various topics, from creating interesting content, effective marketing strategies, to how to analyze the results of marketing campaigns on social media. By participating in this training, it is hoped that students can improve their digital skills and utilize social media to optimally increase the visibility and sales of their products and services.It is hoped that the participants will also be able to develop more measurable and sustainable marketing strategies in the face of increasingly fierce market competition.

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Published

2026-06-18